Mid-term evaluation council of Thanh Dat clean rice brand development project
In the afternoon of December 29, 2021, Can Tho City Department of Science and Technology established the mid-term science and technology evaluation Council of the "Thanh Dat clean rice brand development project." The study is carried out by master Nguyen Thanh Dien. Can Tho City Science and Technology Information Center is a presiding agency.
The project is implemented with the aim of building, exploiting and developing Thanh Dat Clean Rice brand, thereby contributing to improving the value and competitiveness of products in domestic and foreign markets.
Overview of the midterm evaluation session
Council members
Over the time of project implementation, the research team has carried out the following contents: Survey (1st time) to assess customer needs; Building a model to develop Thanh Dat clean rice brand; Building information and communication channels about Thanh Dat clean rice brand; Training to improve capacity on brand identification, establishment, management and development.
Expected remaining work to be done in the near future: Survey to assess customer's needs; Building information and communication channels about Thanh Dat clean rice brand; Training to improve capacity on brand identification, establishment, management and development.
Research team
The Council highly appreciated the mid-term results of the project and agreed that the project will continue to implement the remaining phase according to the schedule and suggestions of the council members.
ctngoc
Can Tho city Department of Science and Technology